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Shangxia CEO and Artistic Director JIANG Qiong Er poses with a Mongolian cashmere robe priced at 28,000 Yuans (3,200 euros) in the first store of the luxury brand, due to open tomorrow, in Shanghai, China, on September 15, 2010. Shangxia is a Chinese luxury brand launched by Hermes. Shangxia is owned by Hermes and has its own design team. It will make and sell clothes and accessories based on Chinese styles and traditional know-how. If customer reaction proves positive, Hermes plans to open a Shangxia store in Paris next year and gradually roll out worldwide. Photo by Lucas Schifres/Pictobank